Monday, July 21, 2014

Google Play vs iOS Q2 2014- Google Play improving, but iOS still dominates in revenue


Statistics for the 2nd quarter of 2014 are here, and it’s time to see which differences occurred in the 100 years’ war between Google Play Store and the Apple Store.

One thing you’ll notice in his statistics is that Apple’s are very consistent- the overall numbers are pretty similar, the increases are pretty similar in all categories, while Google Play’s are pretty much all-around.



As far as total downloads go, Google Play has far passed the Apple Store, and since there are significantly more Android devices it seems that stat won’t change. The numbers are over 150 million downloads for Google Play, a 60% increase from last quarter, and around 100 milion for iOS, 45% increase from last quarter.

The surge in downloads is probably because Google made its way to so many emerging markets, that it was inevitable. However, in the revenue area you’ll see where that becomes a problem.


As far as revenues go, iOS dominated Google Play, almost doubling the latter’s numbers. That’s the problem with emerging markets, while they help with the statistics, they tend to not spend as much money, and that’s why while Apple ( identically to the last statistic) has $100 million revenue, 45% increase from last quarter, while Google Play has $60 million,  30% growth from last quarter.


There are many more statistics, which we didn’t bring since we found them to be less relevant, but in case you’re interested visit our source at Android Authority.

0 comments:

Post a Comment